McDonaldization
Title: McDonaldization
Category: Business & Economy
Details: Words: 1470 | Pages: 6.3 (approximately 235 words/page)
McDonaldization
McDonaldization, is the term Ritzer derived from the McDonalds' fast food chain to describe the state of our society. Ritzer claims our social institutions have become completely dehumanized in the form of a bureaucracy. Health care is an example of one institution that is characterized by the four components of bureaucracy: efficiency, predictability, control and quantification.
In the past, health care was more simplistic in nature. House calls were no unheard of, and doctors knew
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it is common knowledge as to what routine one follows to receive treatment. The irrationality is how impersonal and inefficient the whole system can become through overworked doctors and other professionals. The iron cage is how the patients of these stressed doctors feel from these doctors' ignorance and neglect. In all it is true that the health care system is one social institution that does successfully meet all of Ritzer's requirements for a McDonaldized institution.
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